Afrikabisa Ethical Tours offers mountain climbing and safari tours in Tanzania. Locally owned, they compete against large international tour companies that often exploit Tanzanian guides and porters. Riveter developed a new website for Afrikabisa, focusing on the company’s commitment to ethical work opportunities and first-class service to guests. A vibrant color palette contrasts the volcanic rock of Mt. Kilimanjaro and reflects the kind-heartedness of the Afrikabisa staff. Sprinkled in the informative content are short Swahili phrases used as morale-boosting cheers during long hiking days.
